Total Eclipse DFW is an all-encompassing regional initiative designed to be the central hub for everything related to the upcoming Total Solar Eclipse on April 8, 2024. Launched by Dallas-based TrizCom PR Founder and CEO Jo Trizila, the platform aims to offer vital information on Eclipse-related events, safety protocols and viewing glasses. The website is continuously updated and serves as the one-stop shop for residents and visitors who wish to experience this rare celestial event in the Dallas-Fort Worth region.
Importance Of The 2024 Total Solar Eclipse In Dallas-Fort Worth
The April 8, 2024, Total Solar Eclipse is not just a celestial phenomenon; it's a once-in-a-lifetime event that holds particular importance for the Dallas-Fort Worth area. This region falls under the Path of Totality, making it an ideal location to experience the full grandeur of the Eclipse. Local cities, businesses and organizations are joining to make the Metroplex a premier destination for Eclipse enthusiasts. The event also offers an unprecedented opportunity for local businesses to capitalize on the influx of visitors, thus boosting the regional economy. Total Eclipse DFW is committed to ensuring everyone can safely enjoy this extraordinary event by providing access to ISO-certified Solar Eclipse viewing glasses.
What Is A Total Solar Eclipse And How Is It Different Than Other Solar Eclipses?
A Total Solar Eclipse is an event where the Moon aligns perfectly between the Earth and the Sun, completely covering the Sun's disk and casting a shadow on Earth. While committed Eclipse enthusiasts may witness this phenomenon more frequently, it's uncommon for the average person to experience a Total Solar Eclipse. This is because you not only need the Total Solar Eclipse to happen during the day but you also need to be within the narrow strip known as the Path of Totality. This Path, formed by the moon's dark, umbral shadow, stretches around 10,000 miles in length but is merely about 100 miles wide. While in the Path of Totality (which DFW will be this April 8, 2024), the sky darkens significantly, and temperatures can drop. The Path of Totality only lasts a few minutes. It is only safe to remove your Solar Eclipse glasses during Totality.
This is in contrast to other types of Solar Eclipses, like Partial and Annular Eclipses. In a Partial Eclipse, the Moon covers only a portion of the Sun, creating a crescent shape. The degree of coverage varies depending on the observer's location relative to the path of Totality. Although it's not as dramatic as in the path of Totality, there is a noticeable reduction in daylight during a Partial Eclipse. For the 2024 Total Solar Eclipse, only a small percentage of Americans will be in the Path of Totality. However, every American city will experience a Partial Solar Eclipse.
In an Annular Eclipse, the Moon is too far from Earth to cover the Sun entirely, leaving a bright ring visible (also known as The Ring of Fire).
What sets a Total Solar Eclipse apart from Partial and Annular Eclipses is the experience it offers. Observers located within the narrow path of the Moon's full shadow, or "umbra," can witness "Totality," which lasts just a few minutes but offers a breathtaking view of the Sun's corona and sometimes even solar flares and prominences. In contrast, a Partial or Annular Eclipse doesn't offer this dramatic spectacle and requires protective eyewear throughout the event to safely observe the Sun.
Total Solar Eclipses are rare occurrences, happening roughly every 18 months somewhere on Earth, but often not repeating in the same location for many years or even centuries.
According to The Farmers Almanac, “Only eight Total Solar Eclipses have hit American soil since the signing of the Declaration of Independence!”
· June 24, 1778
· October 27, 1780
· July 18, 1860
· August 7, 1869
· July 29, 1878
· March 7, 1970
· February 26, 1979
· August 21, 2017
Following the 2024 Total Solar Eclipse, the next time Americans will be able to witness one will be August 12, 2045- some 22 years later.
To put it into perspective, Let’s look at Trizila’s daughter's ages in relation to the next Total Solar Eclipses in the United States.
· August 21, 2017 – Kate was 7 years old
· April 8, 2024 – Kate will be 14 years old
· August 12, 2045 – Kate will be 36 years old
· November 15, 2077 – Kate will be 67 years old
· May 11, 2078 – Kate will be 68 years old
· May 1, 2079 – Kate will be 69 years old
· September 14, 2099 – Kate will be 89 years old
The 2024 Total Solar Eclipse is particularly noteworthy for Dallas-Fort Worth, as the region last witnessed such an event on July 29, 1878—146 years ago. Remarkably, the next Total Solar Eclipse in DFW won't occur for almost another 300 years.
What to learn more about a Total Solar Eclipse? Check out these Eclipse frequently asked questions.
Jo Trizila's Personal Experience In 2017
In 2017, Trizila found herself amid a disappointing moment that would later fuel the creation of this campaign. Her daughter, Kate, was in grade school then, and the entire school had been eagerly learning about an upcoming Solar Eclipse dubbed "The Great American Eclipse." The Parent Teacher Association (PTA) of Kate's elementary school had even bought viewing glasses for the event for every student.
Remarkably, the 2017 Total Solar Eclipse marked the first time since the founding of the United States in 1776 that a Total Solar Eclipse traversed a path exclusively within the country – coast to coast. Furthermore, the 2017 Total Solar Eclipse held the distinction of being the first Total Solar Eclipse visible from the contiguous United States since the year 1979. It was practically impossible to turn on the news and not hear something about this Eclipse. The anticipation was palpable.
While DFW was not in the Path of Totality for the 2017 Total Solar Eclipse, the region enjoyed a Partial Eclipse.
The Incident With Non-ISO-Certified Glasses
The 2017 Total Solar Eclipse was a highly anticipated event that created a surge in demand for special Solar Eclipse glasses. Unfortunately, this also opened the door for scams and counterfeit products. Many companies claimed to sell ISO-certified Solar Eclipse glasses but were actually selling fake or non-compliant products, posing significant risks to consumers' eyes. Scammers used the high demand to flood the market with these non-certified glasses. These fake products could literally burn out your eyes if you looked at the sun too long through them.
Unfortunately, like so many people, on the day of the Partial Eclipse (Aug. 21, 2017), it was discovered that unbeknownst to them, the glasses purchased by the PTA were not ISO-certified. As a result, the children could not safely view this celestial event outside. The experience disappointed students and highlighted the need for reliable and certified Solar Eclipse viewing glasses. (Thankfully Jo bought glasses for her TrizCom PR team, had an extra pair and ran up to school so Kate could still experience the Eclipse.)
The Impact On Her Daughter And School
The incident was a formative experience for Trizila's daughter and her classmates, as most students missed out on an educational opportunity they had been looking forward to for weeks. It also posed a broader question about the level of preparedness and accurate information available to the public concerning Solar Eclipses and what type of glasses you need.
Catalyst For Total Eclipse DFW
Motivated by this unfortunate event, Trizila decided to ensure that no one would miss out on such a once-in-a-lifetime experience again, especially not in their backyards. Hence, Total Eclipse DFW was born to provide accurate and comprehensive information related to the 2024 Total Solar Eclipse in Dallas-Fort Worth and, equally important, to become a trusted resource for people wanting to purchase safe, certified Eclipse glasses.
Expansive Geographic Reach
Total Eclipse DFW is not just about Dallas-Fort Worth. Its initiative encompasses an expansive geographical footprint, covering 32 counties and more than 300 North Texas cities along the Path of Totality. This broad reach makes it the go-to resource for anyone residing in or visiting the region during this once-in-a-lifetime astronomical event.
ISO-Certified Solar Eclipse Viewing Glasses
Safety first! When experiencing the Total Solar Eclipse, proper eye protection is crucial. Total Eclipse DFW only offers ISO-certified Solar Eclipse viewing glasses to ensure everyone can safely enjoy this rare celestial event. These are not just any glasses; they meet international safety standards to provide a secure and safe viewing experience that Eclipse watchers can trust.
Dallas-Fort Worth Designated Market Areas (DMA)
A Note About ISO Certification
For a safe experience observing the Total Solar Eclipse and Partial Solar Eclipses, it's crucial to prioritize eye protection. The global benchmark for this purpose is ISO 12312-2:2015, titled "Eye and face protection — Sunglasses and related eyewear — Part 2: Filters for direct observation of the Sun."
Although ISO standards don't hold the force of law, they often inform government regulations. Therefore, while it's not strictly illegal to sell or use products that don't comply with ISO standards, it's generally unwise. Such products are likely unfit for their intended purpose, posing potential safety risks. Specifically, ISO 12312-2 outlines the requisite features a solar viewer must possess to ensure eye safety. The American Astrological Society (AAS) Solar Eclipse Task Force (SETF) strongly advises against using any solar viewing equipment that doesn't adhere to ISO 12312-2. The AAS has compiled a list of approved manufacturers and resellers. It is highly suggested that Eclipse glasses only be purchased from these companies. (And yes, Total Eclipse DFW is an AAS-approved reseller.)
Interestingly, you will see resellers on Amazon, eBay and other sites who claim NASA has approved or endorsed their solar viewers. However, it's important to note that NASA does not give such approvals or endorsements.
Your One-Stop Hub for All Things Eclipse
The Total Eclipse DFW website is a comprehensive resource center for all Eclipse-related events / activities and information. Whether you're a local business wanting to capitalize on the event or a family planning their Eclipse-viewing activities, Total Eclipse DFW has you covered. The platform encourages public and private groups to upload their events for maximum visibility, offering something for everyone who wishes to be part of this extraordinary event.
By focusing on these unique aspects, Total Eclipse DFW is positioned to offer a safe, informative and community-focused experience for the 2024 Total Solar Eclipse.
Features Of The Total Eclipse DFW Website
The Total Eclipse DFW website is one of the most instrumental tools for anyone interested in the upcoming Total Solar Eclipse. This online hub offers various features to provide the most comprehensive and up-to-date information. Here are the key features you can expect:
A comprehensive list of viewing locations
· Search by DFW Cities or Search by DFW Counties
Regular Updates on Eclipse-Related News
Timely Information: The website is regularly updated with the latest Eclipse news, from scientific insights to local happenings.
Expert Opinions: Articles and interviews with subject matter experts offer in-depth perspectives.
Safety Guidelines and Tips
ISO-Certified Glasses: Ensuring people can access ISO-certified Solar Eclipse viewing glasses is a top priority.
Safe Viewing Tips: Detailed guidelines on safely enjoying the Eclipse, reducing the risk of eye damage.
Platform for Public and Private Groups to Upload Events
Broad Outreach: Any group, be it public or private, can upload their Eclipse-related events to maximize exposure.
Community Building: This feature fosters collaboration among local cities, businesses and organizations, making DFW a well-managed destination for the event.
The Total Eclipse DFW website aims to be a one-stop resource for all your Eclipse needs, from safety to community engagement.
Collaboration And Community Engagement: A United Metroplex For This Once-In-A-Lifetime Cosmic Event
Worth is a vibrant tapestry of cities, businesses and organizations. The 2024 Total Solar Eclipse offers a unique occasion to unite this diverse community for a once-in-a-lifetime experience (quite literally, scientists expect the next Total Solar Eclipse Path of Totality to cross over the region not to happen for nearly 300 years!). Total Eclipse DFW aims to create a centralized hub that promotes collaboration and resource sharing.
Why Businesses And Organizations Should Get Involved
Increased Visibility: Being part of a region-wide event brings your brand local, national and even international attention
Community Engagement: Hosting Eclipse-related events, promotions or educational sessions can foster a sense of community and customer loyalty
Business Growth: The Eclipse's influx of residents and tourists presents a unique opportunity for increased foot traffic and sales
A Call-To-Action For Journalists
Total Eclipse DFW invites journalists from around the globe to be part of this astronomical phenomenon. Total Eclipse DFW can provide rich background information, link you to subject matter experts and facilitate access to exclusive events. Your storytelling can amplify the significance of the 2024 Eclipse and Dallas-Fort Worth's role as the premier viewing location.
Promotion Strategies Leading Up To April 8, 2024
Total Eclipse DFW aims to build anticipation and engagement as we approach the grand celestial event on April 8, 2024. The multi-tiered promotional strategy includes:
Collaborations with Local Businesses: Limited-edition Eclipse-themed merchandise and offers in partnership with DFW-based enterprises
Virtual Webinars and Q&A Sessions: Featuring astronomers and Eclipse experts to educate the public on what to expect
Media Relations: Monthly press releases to announce new features, partnerships and activities sent to regional, national and international news media. As well as a media resource page on TotalEclipseDFW
Website Updates: Updates will include Eclipse facts, safety tips, event schedules and more
Making Commemorative Glasses Available To Individuals, Businesses And Organizations
While Total Eclipse DFW currently offers bulk ISO-certified Solar Eclipse viewing glasses for businesses and organizations, it understands the need for smaller sets for individuals and families. Total Eclipse DFW plans to:
Online Store: Launch an e-commerce section on its website where individuals can purchase single or multiple pairs of glasses individually wrapped
Retail Partnerships: Collaborate with local stores to make the glasses easily accessible
Limited Edition Design: Introduce the unique design for the glasses as a collector's item
Seek Sponsorships: Ensuring the glasses are cost-effective while maintaining safety standards
By implementing these updates, Total Eclipse DFW aims to keep the community informed, excited and safe.
Conclusion
Total Eclipse DFW isn't just a regional campaign; it's a collective initiative to make the April 8, 2024, Total Solar Eclipse a monumental, safe and educational experience for everyone involved. The mission goes beyond mere observation of this rare celestial event. Total Eclipse DFW aspires to foster community spirit, facilitate business opportunities and ensure the public can access ISO-certified Solar Eclipse viewing glasses. Total Eclipse DFW is on a quest to make Dallas-Fort Worth the premier destination for this once-in-a-lifetime astronomical spectacle. We invite you to be a part of this extraordinary journey.
Take advantage of the chance to be a part of history. Visit the Total Eclipse DFW website (https://TotalEclipseDFW.com) frequently for the latest updates, event listings and safety guidelines. Let's transform the 2024 Total Solar Eclipse into a monumental occasion that will leave an indelible impression on future generations, showcasing the brilliance of the Dallas-Fort Worth area to the global community.
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